The Walter Cronkite Project
In 2003, Cronkite's enthusiastic support of a young consumer advocate named Will deHoo led to the creation of FoolProof. Cronkite was engaged with FoolProof for the remainder of his active life. Cronkite actually gave FoolProof its mantra:
Use Caution. Question Sellers.
Rely on Research.
FoolProof & Walter Cronkite
"The FoolProof Foundation believes there is a fundamental flaw in the teaching of financial literacy."
Watch our introductory video on the Walter Cronkite Project.
"Teaching Healthy Skepticism Makes FoolProof Unique."
Amercia's key consumer voices support FoolProof.
Our Key Goals
To encourage all consumers to make healthy skepticism a habit!
We all live in a world driven by sophisticated marketing. FoolProof lives to remind all consumers why they must be healthy skeptics when it comes to anything that impacts their money or their well-being.
To dramatically expand our "Teaching Privacy" efforts.
To tackle a key cause of the cycle of economic inequality enveloping kids in poverty: the lack of critical thinking skills.
To develop specialized versions of our resources for underserved populations.
The Walter Cronkite Committee
The Walter Cronkite Committee guides the work of the FoolProof Foundation and provides counsel to our Board of Directors.