FoolProof & Walter Cronkite
"The FoolProof Foundation believes there is a fundamental flaw in the teaching of financial literacy."
Watch our introductory video on the Walter Cronkite Project.
The Walter Cronkite Project
In 2003, Cronkite's enthusiastic support of a young consumer advocate named Will deHoo led to the creation of FoolProof. Cronkite was engaged with FoolProof for the remainder of his active life. Cronkite actually gave FoolProof its mantra:
Use Caution. Question Sellers. Rely on Research.
Walter Cronkite IV continues his grandfather's FoolProof work as an active member of the Walter Cronkite Committee.
Three Main Goals
1. Provide FoolProof to every financial literacy teacher. Now.
An increasing number of states are designating financial literacy as a requirement for middle and high school students. Conflicted businesses are spending millions to reach these states first with their curriculums. Unfortunately, once a teacher starts using a curriculum they seldom change. The Cronkite Project provides teachers a complete 22-hour, web-driven curriculum based on true advocacy for the student, not based on hidden marketing agendas. Classroom activities and individual essay assignments are also included to reinforce module lessons.
By teacher word-of-mouth alone our curriculum has grown dramatically. In the 2016-2017 school year students completed over 700,000 FoolProof components (modules, assignments and/or activities). They made over 41 million page views. In our key test state of Oklahoma, over 100,000 students have used the curriculum. Entire school systems are requiring all students to complete the full 22-hours before graduating.
2. Develop specialized versions of our resources for underserved populations.
Right now, FoolProof's school curriculum is available only in English. But virtually all of the lessons we teach apply to other populations — and these resources are needed, now.
- No scalable financial literacy resources are available for K through 8th grade students, their teachers or parents. We created the FoolProof K-8 Study Group to help us create these resources.
- Very few individual resources based on true consumer advocacy are available for adults.
- No scaled and ethical resources are available for underserved populations or persons with credit problems.
We are currently seeking funds for the development of:
- FoolProof for Children K-8 (scalable)
- FoolProof for Military (in BETA)
- Small community and faith-based groups
- FoolProof Spanish Language
- FoolProof for Foster Children
- Curative help for adults with credit problems
- Curative help for young people with credit problems
3. Build an Endowment Fund
The Cronkite Project's goal is to raise $25 million in the next five years to allow FoolProof to remain independent from any businesses that might want to influence our message.
The Walter Cronkite Committee
The Walter Cronkite Committee guides the work of the Walter Cronkite Project and provides counsel to our Board of Directors.
Walter Cronkite IVCo-Chair, the Walter Cronkite Committee, Director of Strategic Communications, FTI Consulting, Washington, D.C.
Cristina CuomoCo-Chair, the Walter Cronkite Committee
Jackie Gingrich CushmanCFA, NACD Board Leadership Fellow
Doug WhiteCo-Chair, the Walter Cronkite Committee, author, The Non-Profit Challenge: Integrating Ethics into the Purpose and Promise of the Nation's Nonprofits
Dr. Lennette A. ColemanCo-founder and Principal, Ariel Community Academy, Chicago, Illinois
Peter CunninghamUnited States Assistant Secretary of Education, 2009-2013
Heather Harper MBEPresident Gridserve
Joan ClaybrookPresident Emeritus, Public Citizen
Steve BrobeckSenior Fellow, Consumer Federation of America
Ira RheingoldExecutive Director, National Association of Consumer Advocates
David FanningExecutive Producer at Large, PBS FrontLine
Rodney BrooksPersonal Finance Columnist, Retired, The Washington Post
Michael ColemanNewspaper Management Consultant, Trustee with the Freedom Forum, Newseum and Newseum Institute
Anne Hearst McInerney & Jay McInerneyDirectors, Hearst Castle Preservation Foundation, New York
Jeremy SewardContent strategist, the Walter Cronkite Committee, owner, Logistical Video Research
Rita GreenInstructor of Accountancy, The University of Memphis and Former Director, Consumer Federation of America
Professor Lauren WillisProfessor of Law, Loyola University, Los Angeles
Kelly Posner Gerstenhaber, Ph.dCo-Founder, Speyer Legacy School
Stephen ByrdProducer, Front Row Productions, Inc.
Jennifer TejadaCEO, PagerDuty
Joe LonsdaleFounding Partner, Formation 8
Ivan Oransky, MDCo-Founder, Retraction Watch
Sharon BushBoard Member, UN Women for Peace Association, New York
Wendy AbramsFounder, Cool Globes, Illinois
Jim TrengroveCommunications & Media Specialist
New Tax Benefit For Donors
(in 2020 only!)
The CARES Act enables tax payers who take the standard deduction to deduct $300 in annual charitable contributions as an "above the line" adjustment to income. This increases to $600 per married couple, and can help reduce a donor's taxable income while giving to a cause.
Will you consider taking advantage of this unique tax benefit before the end of the year to help FoolProof create a more equitable future?
Note: a donation from a donor advised fund (DAF) does not qualify for this new deduction.
This information is not intended as legal or tax advice. For such advice, please consult an attorney or tax advisor. State law may further impact your individual benefits.